Direct mail is making a comeback and delivering strong results for businesses. With consumers spending more and more time staring at screens, digital fatigue is taking a toll. As a result, consumers are paying more attention to mail and other printed pieces. Did you know that over 40% of recipients scan or read the direct mail they receive? And that rate more than doubles with personalization! Grow your brand recognition with your target audience through regular touchpoints in their mailbox.
Technology Solutions
Love the concept of personalized direct mail but think it’s way beyond your small business’s capabilities today? DRSi’s cutting-edge technology solutions enable businesses of all sizes to benefit from personalized direct mail campaigns. Include your recipient’s name in the artwork or vary the image itself to reflect something that’s relevant to each recipient.
Options
DRSi can handle your one-time mailing project, but where we really excel is in managing ongoing rolling campaigns for our clients. Get more done by outsourcing your direct mail campaign execution to DRSi and stay top-of-mind with your prospects by being in their (real) mailbox on a regular basis.
DRSi’s direct mail solutions include postcards as well as letters, booklets, information packets and more. We’ll use your mail list or source one for you, and our direct mail is printed on economical yet high quality materials, to ensure your mail piece holds up through the mailing process and looks good when it reaches your recipient’s hands. Use standard sizes of 4 ¼” x 6” or 6” x 11” that take advantage of standard postcard postage rates or use unique dimensions or go big to stand out in your recipient’s mail stack.